How to Be a Better Employer Brand Leader

How to Be a Better Employer Brand Leader Where do you start when leveling up your employer branding? An experienced employer brand leader shares the strategies, tools, and skills that can make a difference. Sara Balaban is Employer Brand Talent Operations Lead at Geller Company. Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. Listen on  Apple Podcasts,  Spotify,  Stitcher  or  Soundcloud. In this episode you’ll learn: • Why LinkedIn can do more than you think for you • Why employer brand is not about instant gratification • Why every employee is a brand ambassador • What Saras background in recruitment has brought to employer branding • Why recruiters should partner with marketing and other tips You can connect with Sara here.

Why Resumes Are Still Important For Job Seekers - Personal Branding Blog - Stand Out In Your Career

Why Resumes Are Still Important For Job Seekers - Personal Branding Blog - Stand Out In Your Career [Sponsored: This post is brought to you by Hloom, a site offering free templates] There is a lot of hype about how resumes are going to die out with the advent of social networking sites. I have actually plead guilty to have written several articles about the death of resumes in the past. The reality, especially with larger companies, is that a resume is still extremely important. Companies have HR databases that store resumes that they select from. If your resume isnt in their system, then you have almost no chance of getting a job with that company unless you are the son or daughter of the CEO. A lot of resumes are written on the same templates that colleges have given out for decades. By using the same templates, you cant stand out in the recruiting process. A resume should clearly position you as someone who is best fit for the job you are applying for. It should be custom for each job and company that you apply to. A resume is a story about yourself and by customizing your resume, you can tell the best story possible to connect with the right job. I recommend that you list your accomplishments first on your resume, then your most recent experience and then safe your education and extra curricular activities to the end. Your job with your resume is to eliminate the perceived risk of hiring you from the employers standpoint. This means you have to front load all the best projects youve done. For 279 professional resume templates go here.

Valentines Day Easy Ways To Say I Love You

Valentine’s Day Easy Ways To Say ‘I Love You’ It’s under two weeks until Valentine’s Day guys it’s time to start panicking. The good news is that this year, you don’t have to stress out about how to make the day special for her, as we’ve got you covered. The other day we shared a post about gift ideas any girl would love. Now we’re going to be talking about those cute little things you can do to make her day even more special. To top last year’s Valentine’s Day, here’s what you need to do: Make her card Don’t buy her a card, get creative and make one instead. It might not be as perfectly finished as a shop bought card, but she’ll love it even more because of the time and effort you’ve put into it. Anyone can go out and pick a Valentine’s card, but it takes someone special to create their own. The good news is that even if you’re not a creative person, you can still design a beautiful card. The best thing to do is go online and get some inspiration and then use that inspo to come up with a card idea. If you can’t draw or paint, using photos to create it can work just as well. If you’re really struggling with making her card from scratch, you could always use a card design service to create it. (Have a browse online, you’ll find plenty to choose from.) Spoil her with a delicious breakfast If you’re a good cook, why not treat her to breakfast in bed? What’s more romantic than that? Make her whatever she likes, be it coffee and pastries, blueberry pancakes or a fry up, it doesn’t matter. Oh and don’t forget to make the tray look all pretty with a little vase of flowers, her card, and a cute coaster. (Just don’t spill the food or her coffee all over her card!) Don’t worry if you’re not a good cook, you can always go out for breakfast instead. Do the two of your have a favorite breakfast place? If so, why not take her there for a yummy breakfast and some relaxing one-on-one time? Plan a day out If the two of you are lucky enough to have the day off, plan a day out. This doesn’t have to be anything expensive or extravagant it can be if you can afford it, but it doesn’t need to be. Valentine’s Day is about showing the person you love how much you care about them; it’s not about how much you spend. How about heading to your nearest city for a day of exploring? Or what about going for a day trip to the beach what’ more romantic than a beach stroll? What about going to see a movie at your local cinema? There are so many ways that you spend the day, what you do is up to you. Just remember that the most important thing is to spend time together as a couple. Treat to a fancy night in Instead of heading out for dinner, why not plan a cozy night in? On Valentine’s Day, all the restaurants are crazy busy, which means that your meal is often more stressful than romantic. Beat the crowds and spend Valentine’s Day at home, and treat your girl to a homemade romantic meal. Treat it like you would a real date, lay the table beautifully order some roses from Jephry Floral Studio and place them on the table. Dot scented candles around, sprinkle a few rose petals and do everything that you can to make the setting magical. Oh and tell your partner to dress up as if she was going out, to make the night even more special. For the meal, come up with a range of dishes that you know she’ll love. If you don’t feel confident making them yourself, perhaps you could buy them ready done from your local grocery store. Plenty of stores will be offering Valentine’s Day meal deals, with ranges of fancy foods, so make sure to check these out. Want to make Valentine’s Day extra special for her? Take note of the ideas above, and you can do. Image Source; Image Source; Image Source; Image Source

Personal Branding Interview Lowell Heddings - Personal Branding Blog - Stand Out In Your Career

Personal Branding Interview Lowell Heddings - Personal Branding Blog - Stand Out In Your Career Today, I spoke with Lowell Heddings, who is better known online as the How-To Geek and is a part-time writer for Lifehacker. In this interview, Lowell talks about his blog, the significance of being a geek in social media, and why personal branding is important to him. You started the website How-To Geek back in 2006. Who is your primary audience on the site? Do you have to be a geek already to understand the how-tos? Our audience is very broad weve got the regular person that just wants to fix some computer problems and learn a few new things all the way to the more tech-savvy reader that likes to read about cool customization tips. We try to use pictures to illustrate how to accomplish a certain task, so even if you have no idea what you are doing, you can still usually follow along and figure it out. When I started the site back in 2006, it was nearly impossible to find any guides that told you how to do things and also used pictures sure, you could find how-to videos, but those can be such a pain since you have to constantly pause the video to do the next step. Thats why we decided to lay things out more like an instructional guide, and the results speak for themselves. What kinds of things can I learn from the How-To Geek? Weve got articles covering how to do many things in Windows, Microsoft Office, and other similar topics but this year weve started hiring part-time writers and were broadening the scope. We want to cover every topic that a regular person would be interested in, from working with digital images and videos to staying safe online and of course, well still have all our geeky customization tricks. Is there an advantage to being a geek in social media? Honestly Im not much of a social media player. Ive gone the opposite direction we pride ourselves in writing content that is so useful that it has no place on Digg amidst all their worthless random nonsense. Instead, our readers tell their friends and family about our site, they subscribe because the content helps them, and they dont feel intimidated because we try to be as friendly as possible. I recently wrote a blog post about the problems with being branded a Social Media Expert. Have you run into any problems? Since Im the exact opposite of a social media expert, Id say that I definitely have no problems in this area our site is doing very well. Honestly, I think the old-school method of creating a great product that people want still applies in the internet age, and too many of the so-called social media experts forget this. How is personal branding important to you? Branding is truly important. The How-To Geek site is represented by a smiling cartoon face thats hard to forget, and we try and keep everything friendly and helpful, all the time. Its the ingredient that takes a great product and makes it profitable. Youll notice that Im not branding myself the site isnt about me, its about helping the reader. Im happy to sit quietly in the background and watch the site grow. - Lowell Heddings, better known online as the How-To Geek, is the founder and chief geek behind the How-To Geek website, a part-time writer for Lifehacker, and a full-time programmer at a small research company. After years of furiously working by himself and spending every waking hour in front of a computer, he has finally learned to delegate and train a team of very helpful people to assist him because even greater challenges are out there, and the How-To Geek needs to take the game to the next level.

Career Pivot When in Crisis, Is a Bad Idea - Career Pivot

Career Pivot When in Crisis, Is a Bad Idea - Career Pivot Career Pivot When in Crisis, Is a Bad Idea Copyright: solerf / 123RF Stock Photo When you are in crisis mode it is often one of the worst times to make big career decisions. I was contacted by a 50+ year woman this last week about the uncertainty in her career. She had spent 15-20 years in a dying industry, print media, and had been working on pivoting her way out of it for a while. She had transitioned her print media sales and marketing skills into a completely different industry and had held a variety of full-time and contract positions. All of these positions came to an end due to the business failing or the function was outsourced overseas. Then the triple whammy hit She lost her job due to outsourcing Her fiancé’s home was flooded by one of the recent hurricanes Her impending marriage was postponed due to the chaos caused by the hurricane With all of this going on, she was definitely in crisis mode. She was sick of what she was doing and had no idea what to do next. She asked me if she should take a bold step and move into a totally new direction? She did not know what direction but just a new one. My response was NO! Moments of Clarity This woman was experiencing multiple instances of moments of clarity. Moments of Clarity are wonderful events to reflect on to understand what is really important to you in your life. When these compound on one another and they are all negatives (not all moments of clarity are negative) then it is easy to go into crisis mode. When we are in crisis mode, this is usually a bad time to make big career decisions. Career decisions in the 2nd half of life should be done thoughtfully. It is very easy to suffer from what I call MSU (Make Stuff Up) disorder when we are in crisis. Maslow Hierarchy of Needs Multiple times in my learning and development career I have had to refer back the Maslow Hierarchy of Needs. Listen to the most recent episode Maslow’s hierarchy ofneedsis often portrayed in the shape of a pyramid with the largest, most fundamental needs at the bottom and the need forself-actualizationand self-transcendence at the top. â€" Wikipedia In order to fulfill the higherneeds, you need to have the lower level needs met. You will need to haveenough food to eat, a dry safe, place to sleep and a sense of belonging. It is only when you have the bottom 2 or 3 levels fulfilled before you want to take on a Career Pivot. Get a Job Like You Had Before I told her that she needed to get out of crisis mode first. The way to do that was to find a job, a steady income and safe place to live. The key was to think of this as a 1 or 2-year gig. Similar to the what I wrote about in my last post,Find a Problem to Solve. That Will Lead to a Job, she needed to do a good job but not get invested into it. She was fearful that if she took a job like before, she would get absorbed into it and never make time to find what fulfills her. In other words, she will eventually work herself into crisis again. Find an Accountability Partner I told her to find an accountability partner that she can check in with on a weekly basis. This will help her keep her next job in focus and not let it suck her in. This is no different than a study or a work out partner. Find someone who is willing to hold you accountable. You might have to pay them. This might be seeing a psychologist or a life coach. Stair Step Out In Taylor Pearson’s book,The End of Jobs: Money, Meaning and Freedom Without the 9-To-5Taylor talks about stair-steppingto the next thing. That is to keep your day job but start a side endeavor that you can grow. When the side endeavor grows large enough to provide you an income you step out of your day job. The first step is to figure out what that side endeavor might be. Get Out of Crisis Mode First Sometimes we need to make compromisesand return to jobs or careers that we want to leave in order to create the platform to assist us to move on. Making big career decisions when you are in crisis is a bad thing. Have you done this? How did it turn out? Marc Miller Like what you just read? Share it with your friends using the buttons above. Like What You Read? Get Career Pivot Insights! Check out the Repurpose Your Career Podcast Do You Need Help With ...

LinkedIn Power Users for a More Powerful Job Search - CareerEnlightenment.com

LinkedIn Power Users for a More Powerful Job Search Before we get started, I would like to apologize to Derek Weeks for the quality of the video. This was my first time recording a Skype conversation, so the video and audio arent great. Actually, by the end the voices dont quite sync up. (Yes, I am a cheapskate and used the free trial version of Call Record, and yes, I did eventually pay the $20 for a license.)   He discusses a hugely powerful technique that will allow you to get in touch with your target companys customer base so that you can add real value to your conversations during an interview. Imagine being able to say, Well, Ive had several conversations with your customers and they love your product features.He tells how he averted disaster by finding the dirty laundry on a company that wanted to hire him thus avoiding a potentially career-killing move. This illustrates how important it is to find out if your target company is actually a fit for you.

Multi-Passionate Must-Haves (30 products worth $2046+ for just $97!) ends tomorrow! - When I Grow Up

Multi-Passionate Must-Haves (30 products worth $2046+ for just $97!) ends tomorrow! - When I Grow Up Dont say I didnt warn ya! The Multi-Passionate Must-Haves sale (that I’ve co-organized and contributed to)  is ending tomorrow at 11:59pm PST. If you’re someone with a lot of different interests, passions, and projects on your plate, then you need to check this out. All of the products were hand-picked to address the specific challenges of being a multi-passionate, namely: career, fear, and productivity. 30 courses, audios and ebooks â€" worth $2046.95 ! â€" that help you to integrate your many passions into your life are yours for just $97 until midnight tomorrow. That includes my workbook, An Effective Escape,  along with: 365 Writing and Blogging Prompts  by April Bowles-Olin ($47 value) Bewitch: Cast your Spell to Get the Customers You Crave  by Kris Oster ($99 value) Board of Your Life  by Tanya Geisler  ($150 value) Brilliant Boundaries  by Kylie Bellard ($27 value) Business By Design  by Megan Auman ($99 value) The Digital Launch Playbook  by Joel Zaslofsky ($67 value) Easier Email  by Cairene MacDonald  ($67 value) Energy Management 101 for Introverts  by Tanja Gardner ($47 value) Facebook for Artists  by Cory Huff ($25 value) The Fierce Love Course  by Molly Mahar ($97 value) Find your very own GPS readings  by Sas Petherick ($142 value) The Good to Know Project, Zines 1-5  by Amy Ng ($10 value) How to Build a Blog You Truly Love  by Liv Lane ($49 value) How to Say No  by Tiffany Han ($25 value) Journal Yo Feelings Out  by Jenipher Lyn ($15 value) Journaling Your Awesome Future  by Deb Cooperman ($15 value) Launch Your First Profitable E-Course  by Halley Gray ($97 value) Life is Messy Planners  by Mayi Carles ($40 value) Marketing for Creatives  by April Bowles Olin ($27 value) Playshop in a Box  by Melissa Dinwiddle ($37 value) Playtime with your Inner Muse  by Jennifer Lee ($27 value) Power Play  by Amanda Genther ($97 value) The Purpose Paradigm  by Laura Simms ($18 value) Sex, Love, Liberation  by Ev’Yan  Whitney ($27 value) The Soul Fire Code  by Satya Colombo ($75 value) Supporting Multipotentialite Kids  by Emilie Wapnick ($27 value) The Ultimate Virtual Retreat  by Jen Louden ($198 value) World-Changing Writers Workshop  by Pace Smith ($297 value) You Again Yoga  by Caren Baginski ($89 value) Seriously. I just gaze at this page and smile so big. Im so thrilled to be able to offer all of this to you! Lookit all that goodness. Plus don’t forget that $10 of every sale goes to the Avon Walk for Breast Cancer.  Last year the donation from this sale was over $8K but I know we can get closer to $10K this year. I just know it! Click here to learn more and pick up your Multi-Passionate Must-Haves. But hurry, the sale ends at midnight tomorrow and won’t be offered again til next year!  For reals.